Unplug and Connect
“Unplug and Connect” asks consumers to unplug from technology and connect with the ones they love. The spot hopes to show how magical it can be when people who care about each other actually pay attention to one another without the distractions of technology. It reminds us that human experiences, in real life, are more fascinating than any TV show, movie, or social media. We want to show how special it is to simply share familiar and unexpected moments with each other.