After garnering major success with our work from Toyota’s “I Do The New’ campaign from 2016, #TeamBurrell was tasked with extending its passion points in the digital space.
We spoke with our Associate Creative Directors, Ayanna Williams and Carl Koestner, alongside Senior Digital Producer, Carlo Treviso, to uncover ‘why they do’ or rather, ‘how they did it’ to unveil the emotional drive behind their work.
In case you didn’t know, April is National Poetry Month. To celebrate, #TeamBurrell has put together some poetry inspired and written by our fabulous group of creative professionals. We will upload a new poem each week for the remainder of April, so get your teas ready and keep your eyes and ears open.
After recently winning a Silver ADDY for her empowering McDonald’s spot, The Good Fight, our copywriter Crystal Dunn discussed the Black Girl Magic that inspired her to create it.
The newest addition to #TeamBurrell, copywriter Makeda Loney, explains how she realized the truth behind Xfinity’s “Be King” ad during its conception.
Allies of Innocence, an initiative launched by key corporate and community leaders here just before the holidays, hopes to address the human toll behind the statistic, providing no-cost grief and trauma counseling to survivors of Chicago’s gun violence.
The holidays are finally upon us. What better way to celebrate than by sharing holiday creative? This year, #TeamBurrell had a unique opportunity to highlight the Black experience—that is, we got to show and tell how we do the holidays different.
Last weekend (12/3-12/4), Toyota joined forces with The Fader magazine to throw Boom Basel, a 2-day creative extravaganza during Art Basel.
Check out photos from your favorite acts from Centric’s Soul Train Awards Red Carpet, an experience sponsored by Toyota, organized by #TeamBurrell
The Allies of Innocence Project--a partnership between Burrell Communications Group, Perspectives Ltd, Purpose Over Pain, The Faith Community at St. Sabina, and Winston & Strawn—recently raised over $30,000, kick-starting their efforts in providing quality grief counseling to families and children affected by gun violence.
The Colonie recently teamed with Burrell Communications to provide editorial, VFX and design services for ‘I Do,’ a broadcast spot introducing the 2017 Toyota Corolla. Creative editor, Bob Ackerman took the automaker’s tagline, ‘Let’s Go Places,’ and ran with it. Fast-paced cuts and editing effects helped create an upbeat message that celebrates the bold creativity of both the new Corolla, as well as its target audience - today's ‘on-the-go’ generation of young African Americans adults.
Lewis Williams, Chief Creative Officer at Burrell Communications, sat down with Melissa Thornley from Beyond The Spot to discuss the importance of creativity, humanity, and diversity in the advertising industry.
Hilton Worldwide, Strength of Nature Powers Brunch with Keynote by Seaway Bank & Trust Co. Chairman Veranda Dickens
Social Media Week is a leading news platform and worldwide conference that curates and shares the best ideas and insights into social media and technology's impact on business, society, and culture.
Co-CEOs Fay Ferguson and McGhee Williams Osse were chosen to be on the cover of Black Enterprise's Annual Women of Power Special Issue––celebrating the leading women in advertising and marketing. The issue also features Burrell’s female leaders in Media and Creative.
Burrell Communications Group just launched its latest social media initiative, the “Black Is Human” campaign. According to a statement from the firm, the new project “takes an honest look at our community, celebrates its spirit and illuminates a truer picture.”
The first phase of the campaign is called “Our Black Boys,” and it focuses on the aspirations of a group of youngsters. The clip concludes on a somber note: these are things they’d like to accomplish “if they grow up.”
Trust us, these young boys will swallow your whole heart with what they have to say about their hopes and their very adult fears.