To kick off their 32nd Ad Meter competition, USA Today made a list of the top 100 Super Bowl Ads from the past 25 years. “Toni,” the groundbreaking Super Bowl LIII ad for our client Toyota, ranked 55th for presenting two game-changers to ad meter arena, the new RAV4 HV and female football-player Antoinette “Toni” Harris.
For USA Today’s full list of ad meter winners, click here.