Today Team Burrell launched it’s History Shakers campaign for Coca-Cola. Designed to transcend and live beyond the month of February, the ads serve as Coke’s vehicle to highlight successes & individual achievements of six African American leaders—homeless activist Terence Lester, Olympic gold medalist Simone Manuel, opera singer Davóne Tines, food activist Champale Anderson-Greene, roboticist Ayanna Howard and media producer Tony Weaver Jr.—shaping modern history in unique ways.

In addition to TV placement, we secured a print feature in Essence magazine and a mention in Forbes Black History month article.

 “The Coca-Cola Company has always celebrated Black History Month, honoring those that paved the way to ensure a better world,” says Daneyni Sanguinetti, director of multicultural marketing at Coca-Cola North America.

You can learn more about our upcoming spot here.